Nearshore customer support and sales teams that actually feel like your own

Foundry Solutions Group builds US‑led, Kosovo‑based customer support and SDR teams for US and EU businesses that want to cut costs without sacrificing quality or control.

Email, chat, phone, outbound SDR, and human‑supervised AI, run by vetted professionals, not script‑reading robots.

Why So Many Outsourced Teams Disappoint

Traditional offshore and high‑volume BPO models often create more problems than they solve.

Agents who follow scripts but can't think beyond them

High turnover that forces constant retraining

Escalations that pile up because no one truly owns the outcome

Cultural and language gaps that frustrate customers

Vendors optimized for seat utilization, not customer satisfaction

Foundry Solutions Group was built to solve these exact problems.

What Foundry Does Differently

Built like an operations team, not a call center vendor

US-led standards, European nearshore delivery

Foundry is founded and led by an American operator. The bar for communication, ownership, and response standards is set to US expectations, delivered in Kosovo with meaningful cost savings.

Process before headcount

Clear, documented workflows and SOPs. Defined escalation paths. QA frameworks that focus on judgment and outcomes, not just handle time. Fewer surprises, better results.

AI with human judgment in the loop

Automation handles repeatable, low-risk work. Experienced human operators review, supervise, and intervene where brand risk or nuance is involved. AI works for the business, not against it.

Why Kosovo, Why Now

The decision to build in Kosovo wasn't driven by a spreadsheet, it started on the ground.

Our founder, Spencer Luna, first spent time in Kosovo while serving in Europe. What stood out wasn't just the scenery, it was the people: a young, educated, multilingual workforce in a modern environment where wages lagged far behind talent.

As Kosovo's BPO industry began to develop, it became clear there was an opportunity to do things differently.

Strong English and European language skills

English is taught from elementary school. Our agents communicate with native-level fluency, plus Albanian, Serbian, German, Italian, French, Swedish, Turkish, and more.

Time zone alignment with European and US markets

Kosovo (CET/CEST) provides perfect overlap with US business hours and native coverage for EU customers. Morning in New York = afternoon in Pristina.

Modern infrastructure for high-quality CX operations

Fiber internet, reliable power, modern office spaces. Kosovo is emerging as a European hub for tech and BPO services with Western business practices.

Foundry Solutions Group office building exterior in Kosovo
Foundry Solutions Group office interior in Kosovo

Foundry leverages a trusted local network built over years, with access to specialists across multiple fields and industries. This allows us to assemble teams with the right experience for each client, not just whoever is available.

A 90-Day Smart Start to De-Risk Outsourcing

Foundry's 90-Day Smart Start is designed so leaders can prove the model works before making long-term commitments.

1

Define scope, channels, and success metrics

We work with you to clearly define what success looks like for your team.

2

Design workflows, playbooks, and escalation paths

Tailored processes built specifically for your business, not generic templates.

3

Select and onboard your dedicated team

Carefully vetted agents selected in Kosovo, trained to US-led standards.

4

Implement QA, reporting, and performance reviews

Regular check-ins, transparent metrics, and continuous improvement.

5

Surface improvements and optimize operations

Reduce volume, improve quality, and increase revenue impact over 90 days.

The Goal of Smart Start

By the end of 90 days, you should know if this is a team you'd trust as an extension of your own.

Behind Foundry Solutions Group

Operator-led, not agency-led

Spencer Luna, Founder of Foundry Solutions Group

Foundry Solutions Group was started by Spencer Luna, a two-time founder with a decade of experience leading complex operations across multiple countries.

Before launching Foundry, Spencer spent years:

  • Managing large, distributed teams and high‑value assets
  • Designing and enforcing SOPs, accountability systems, and performance metrics
  • Solving operational problems where failure wasn't an option

What the US Army taught Spencer:

Discipline in process:

Well‑designed systems prevent most "fire drills" before they start.

Accountability to outcomes:

It's not enough to be busy, results matter.

Those principles are applied in a strictly business context at Foundry. The company is run as a modern, professional nearshore partner, not as a military organization, but that background shows up where it counts: in reliability, preparedness, and clear ownership.

How Foundry Builds Its Teams

Foundry doesn't position itself as "Spencer does everything." Instead, the model is built around hiring the right experts and giving them the structure to excel.

  • Management and team leads are selected for deep experience in customer support, sales development, and operations, not just low hourly rates.
  • Hiring is intentionally selective; technical skills, communication quality, and judgment under pressure all matter.
  • Foundry's leadership oversees performance, alignment with client standards, and ongoing improvement, but the day‑to‑day is run by professionals hired specifically for those roles.

This gives clients the reassurance of a US‑led, veteran‑founded company with the leverage of a specialized, nearshore team.

Learn More About Foundry

Deep dive into how we work, what we offer, and who we serve

Foundry is a strong fit for US and EU businesses that: • Have outgrown founder‑ or leadership‑handled support and sales outreach • Need to reduce support or SDR costs without lowering service quality • Have tried offshore or traditional BPO before and don't want to repeat that experience • Care about consistent, high‑context communication with their customers • Want a partner that thinks in terms of operations and outcomes, not just "seats" Typical engagements include: • Inbound email, chat, and phone support • Outbound SDR and appointment setting • After-hours and overflow coverage • Human‑supervised AI workflows for customer communications and internal processes
Our 5-stage vetting process ensures quality: 1. English proficiency testing (written + verbal) 2. Background checks 3. Skills assessment (role-specific) 4. Culture fit interviews 5. Trial period with ongoing evaluation Only ~5% of applicants make it through. All agents have college education or equivalent experience. We hire for aptitude and train for your specific needs. Industry average for BPO turnover is 6-12 months. Our target? 18+ months. We achieve this through competitive local compensation (top 10% in Kosovo), career development paths, performance bonuses, and treating agents like professionals, not call center bodies.
Traditional BPOs vs. Foundry: TRADITIONAL BPO: • Cookie-cutter service for account #4,782 • Minimum $50K-$100K+/month with 12-24 month contracts • Rotating account managers • Optimized for seat utilization, not customer satisfaction • Enterprise bureaucracy (decisions take quarters) FOUNDRY: • Founder involvement on your account • 90-day Launch Partnerships with performance guarantees • Flexible contract terms that grow with your business • Decisions made in days, not quarters • Built for SMBs who need to move fast We focus on processes before headcount, human-supervised AI (not full automation), and tight operations discipline. You're not just buying seats, you're getting an extension of your team.
We take security seriously with multi-layered protections: COMPLIANCE: • GDPR compliant (we sign DPAs as data processor) • HIPAA BAAs available for healthcare clients • PCI-DSS requirements for financial services • SOC 2 Type II compliance in progress SECURITY MEASURES: • Encrypted connections (VPN + HTTPS) • Role-based access controls (agents only see what they need) • Regular security training for all team members • Physical security (secure office access) • Background checks on all agents • Professional liability insurance DATA OWNERSHIP: Your data lives where YOU choose. We work inside YOUR systems (CRM, ticketing platform, etc.). Call recordings and performance data are stored on secure cloud infrastructure (AWS/EU regions) with encryption at rest and in transit. All data belongs to you. If you end the relationship, we delete all customer data from our systems within 30 days per GDPR requirements and provide documentation upon request.
**Are we ready to outsource?** Simple checklist: ✓ Are you spending >10 hrs/week on operations that could be delegated? ✓ Are sales/product initiatives delayed due to ops work? ✓ Is customer response time suffering? ✓ Do you have basic processes documented (or can document in a week)? If yes to 2+, you're ready. You don't need perfect processes, we help systematize as we go. **What if our team resists working with an external team?** We integrate with your existing team, not replace them. Weekly syncs ensure alignment. We reduce their workload (answering repetitive questions, handling after-hours), which most teams appreciate. Your team stays in control, we execute their strategy. **How much control do we have vs. how much do you handle?** You choose the balance: • Full Control: Approve every script change, QA calls weekly (recommended during Launch Partnership) • Balanced: Weekly reviews, we suggest improvements, you approve major changes (most clients land here) • Low Touch: Monthly reviews, we optimize independently (requires established trust, usually after 6+ months) Most clients start full-control during the 90-day Launch Partnership, then shift to balanced once trust is built. **What's the real total cost?** Complete transparency: • One-time setup: Per-agent investment (equipment, training, integration) • Monthly fee: $2,000-$5,500 per agent (depends on service type) • 90-Day Launch Partnership: 20% discount off standard rates • Your time investment: 3-5 hours Week 1, 1-2 hours Week 2, 1 hour/week ongoing • Hidden fees: $0 No surprise technology fees, no exit penalties, no recurring add-ons.
We're built to integrate with all major CRMs and platforms: SUPPORTED SYSTEMS: • CRMs: HubSpot, Salesforce, Pipedrive, Close, Zendesk, Intercom, Freshdesk • Industry-specific platforms: practice management software, MLS systems, specialized ticketing systems • If it has an API or can be accessed via browser, we can work with it INTEGRATION TIMELINE: • Most CRM integrations: 1-3 days • Complex custom systems: 1-2 weeks COMMUNICATION TOOLS: Whatever you use. Slack, Teams, email, Zoom, Google Meet, we adapt to your stack. You get access to all call recordings, performance dashboards, and data. NO SYSTEMS YET? Not a problem. We can work with spreadsheets and email while you get systems set up. We can also recommend affordable CRM options and help you implement them.
How we measure success depends on the service: OUTBOUND SALES: • Meetings booked, connect rate, conversation-to-meeting conversion • Realistic expectation: 15-20 qualified meetings per month per agent (depends on ICP and market) INBOUND SUPPORT: • Response time, resolution rate, CSAT scores, ticket volume • Target: 90-95%+ CSAT scores, <2 minute avg response time AFTER-HOURS: • Call answer rate, escalation handling time, handoff quality • Target: 100% call answer rate during coverage hours REPORTING: • Weekly performance reports (KPIs, metrics, insights) • Monthly deep-dives • Real-time access to dashboards and call recordings • Weekly sync calls to review performance and make adjustments What if performance doesn't meet expectations? We catch issues early through monitoring and QA. If performance is off, we: (1) Identify the root cause immediately, (2) Implement corrective action (retraining, process changes, agent replacement if needed), (3) Report transparently on what happened and what we're doing about it. Our 90-day Launch Partnership includes performance guarantees, if we consistently fail to meet agreed KPIs, we'll work with you on a fair resolution.

Our Values

These principles guide every decision we make.

Systems Over Heroes

Repeatable processes and clear documentation win over individual heroics. Sustainable excellence requires systematization.

Transparency Always

No BS, no overselling. We tell you exactly what we can and cannot do. Trust is earned through honesty.

Execution > Promises

Talk is cheap. We prove our value through results, not polished sales decks and empty guarantees.

Accountability Matters

Clear escalation chains, defined responsibilities, and ownership. You always know who's responsible.

Human Touch + Tech

AI and automation support our agents, they don't replace them. Technology amplifies human excellence.

Built for SMBs

No enterprise bureaucracy. Fast decisions, clear pricing, founder-to-founder communication.

If You've Been Burned by Outsourcing Before, This Is Built for You

Foundry Solutions Group exists for founders, COOs, and revenue leaders who are skeptical, for good reason.

Instead of another vendor pitch, the first step is a conversation about what's actually happening in your support or sales development today, and whether a nearshore team is the right move at all.

No slides. No scripts. Just operators talking operations.